Zillow is the biggest name in online real estate, and they do offer FSBO listing options. But listing your home is only half the battle — managing showings and disclosures is where the real work happens.
Zillow allows homeowners to list their homes as For Sale By Owner directly on the platform. The listing reaches Zillow's massive audience, making it a popular starting point for FSBO sellers.
| Feature | Show & Disclose | Zillow FSBO |
|---|---|---|
| Primary Function | Showing and disclosure management | Property listing and marketing |
| Showing Management | Full showing portal with scheduling, approvals, and tracking | Basic contact form — no showing management |
| Disclosure Management | Built-in disclosure sharing with timestamps | Not available |
| Buyer Feedback | Automated feedback collection after showings | Not available |
| Marketing Reach | Works alongside any listing platform | Zillow, Trulia, HotPads |
| MLS Listing | Complements flat-fee MLS services | Listed on Zillow only (not MLS) |
| Cost | Free / affordable | Free listing |
| Agent Inquiries | Managed through professional portal | Direct contact (phone/email) |
Yes! They serve different purposes. Use Zillow (and a flat-fee MLS service) for marketing and visibility. Use Show & Disclose for managing showings, disclosures, and agent communication.
No. Zillow FSBO listings appear on Zillow, Trulia, and HotPads but NOT on the MLS. For MLS exposure, you need a flat-fee MLS service in addition to Zillow.
You can, but it's not efficient. Zillow sends you every inquiry as a basic message with no scheduling, no tracking, and no follow-up. Show & Disclose gives you a professional system for managing all showing activity.
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